The Story Behind Emberlow Mobile App

Here we got another fascinating interview, now online, with Greg Golebiewski – active tech investor and CEO of Emberlow, the battery saving app built in cooperation with The App Solutions.

The matter of our conversation is obviously all things Emberlow:

  • how the idea of the project was born;
  • what it took to turn it into the actual unique product;
  • UX tricks that were used for this app;
  • challenges faced along the way;
  • insights for entrepreneurs launching their mobile projects.

Having experienced quite a number of IT product launches, Greg got some interesting details to share indeed.

The APP Solutions:

Greg, it’s nice to be in touch with you. Let me start by saying that we all are very curious about how the idea of Emberlow came into sight? How was the unique idea of the product shaped?

Greg:

Well, actually I get to travel a lot and a lot of my friends-entrepreneurs do. And of course, we’re all the time facing this condition when you simply forgot to charge your battery overnight or simply used up your phone during the day and didn’t notice the battery is almost dead.

After some research, I realized there is no tool, which would not only prevent the battery from the fast outage but also save important docs like your boarding pass, presentation or notify people waiting for you before the telephone goes off.

So that’s the background of Emberlow – real-life situations, which moved me to create this mobile application.

The APP Solutions:

Thanks, I got that, Greg. Now let’s discuss the killer feature of the Emberlow app because it seems there are a lot of basic battery saving options out there. Is that right?

Greg:

Yes, that’s correct. There are a lot of services on the market that aim at excelling the battery life or managing battery life and they are very good at that. What’s more, hardware manufacturers work in this direction too. So, of course, we included some of these options in the application as well.

But my main objective was to help people save their schedule and planned activities despite the unexpected death of the device on hand. They still need to be in contact with dozens of people, so simply preset alerts will help with that. The most recent GPS location or a short message about running out of battery will help you on the go.

We went even further – we launched so-called actions – if you don’t have a printed version of your boarding pass and your telephone dies. To restore it at the airport, you need to pay, and you can even not have time for that.

It also applies to many different situations. I personally have two teenage boys. And they do not really care a lot about charging their phones in time. So when I call and catch the voice on the other side telling me subscriber’s phone is offline. And I don’t like to hear that. I prefer to get an automated message from his phone with his location (in emergency cases) or simply telling “my phone is running out of battery, I’ll be there in 2 hours” or something like that. They set it up once and activate when the battery reaches the low level.

The APP Solutions:

That’s clear, Greg. Thanks a lot. And now moving onto some UX/UI tricks you suggested or you worked out as a team to simplify usage of this very app.

Greg:

Yes, I understand. And here goes what we call the Folds – the system of alerts and actions for repeating situations. So basically, to spend less time in setting up different preventive measures within the app, you place those in one Fold and enable it with one single tap. For any kind of user – from a student to a housewife or businessman it’s only beneficial. And it works.

And by the way, that’s one of the major reasons for picking Android OS to build an app – a rather broad audience, literally every Metropolis citizen with a mobile phone. As of yet, there are more people globally using Android phones than ones with iOS.

The APP Solutions:

That makes total sense. What do you think was the biggest challenge from the perspective of a completed project?

Greg:

Well, as far as I’m thinking of expanding the functionality of the app in the future and incorporate 3rd party services in it, we tried to figure out how Google allows working within the operating system.

It’s mostly about technical aspects of IoT solutions integration – if we could help users of Smart House systems or medical device apps prevent problems caused by the simple battery outage.

Also, from the starting point, the major question was how to implement my concept with existing development tools. So we spent time in continuous cooperation with The App Solutions team to overcome some technical questions and create a truly top-notch product from scratch. 

To you, Android lovers of the world, welcome to test out Emberlow mobile app – enjoy all the benefits and provide your feedback. It’s very much appreciated!

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Why Admin Panel is Much More Than Just a Benefit for Your App

Everyone’s shifting mobile nowadays, getting things done on the go – communication, purchases, job, etc. Consequently, businesses adapt to this escalating life tempo to stay helpful and in this way highly demanded by more and more users out there.

The first expert we invited for a talk is our Business Analyst Max. And this guy knows for sure what features to include in your mobile app and optimize the overall cost of the venture. At the end of the day, a penny saved is a penny earned.

This is the reason why we’ve craved to hear first-hand information on the importance of an administration panel for mobile applications straight from Max.

LEARN ALSO: 5 Reasons Why Technical Documentation is Crucial for Your Mobile App

The formula of the interviews will look like this:

  • a range of major disturbing questions on the topic to the expert;
  • live examples to showcase discussed issues;
  • helpful advice from the guru on how to manage a particular matter the best way.

So, let’s get started. And the first specialist we decided to get the opinion from is The App Solutions Business Analyst Max Yushchenko.

This is the person who explains in detail and then confirms in figures everything regarding appropriate mobile apps for different business fields, latest and most suitable features to include in your software, all opportunities, threats, and solutions to go profitable within the mobile app and your venture altogether.

Kate

Hello, Max. It’s nice to host you today. How do you feel about being a pioneering expert in our new project? After all, you know everything about the benefits of different features within a variety of mobile applications.

Max

Hey, Kate. Probably that is my major task as Business Analyst at The App Solutions – to lead entrepreneurs in their decision-making, define requirements, possible problems of the project and find the best possible solutions for them.

Kate

Getting to our topic, here is my first off question – Please explain, what Admin Panel is all about in the context of mobile applications?

Max

Well, originally it’s your management tool as the app’s owner. Depending on the capacity of your admin console, you can execute any control function – from setting up user permissions, keeping track of new sign ups and active users to managing content, checking browse stats, sending notifications, etc.

Kate

Are there some mobile apps, which don’t need an admin panel to perform fully?

Max

Of course, they exist. It’s still a minority of mobile apps (usually with simpler functionality), which don’t require any user and content-related operations and perform one or two steady jobs. Calculator, flashlight, or compass are the best examples of such apps.

MUST-READ: Everything You Need to Know About 5-Star App Development

Kate

But what is so vital about the admin panel? What is its’ role in the complete mobile application?

Max

First and foremost, when dealing with any type of content within the mobile app, there is no other way than adding and updating it through the admin panel.

E.g., CMS (Content Management System) is a good case of the admin panel for e-commerce or local business apps like Tripper Guru. This tool is an essential part of the mobile application, which allows different groups of users to add their content and this way interact with each other.

Without this segment most applications simply don’t exist, so you cannot call the admin panel just beneficial – it’s a significant and inevitable part of the entire system.

CHECK OUT TOO: Do You Need a Mobile E-commerce App for Your Business?

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A tip from the expert

Kate

Thanks a lot, Max. It was as clear as it was brief. And for dessert, we’re expecting a sharp recommendation from you.

For those mobile app projects, which require an admin panel on board, what are the ways to optimize cost for building administration functionality?

Max

That’s a good question, thank you, Kate. And I have a couple of solutions for that.

One of them is using the above mentioned Content Management Systems as the admin panel for your mobile app. Why does it help to reduce the overall cost? Because it’s a pre-made solution and you don’t need to build it from the scratch. It’s a ready-to-go backend platform for your app. Easy and quick.

Of course, it doesn’t work for each and every application type. For some projects, on the contrary, it’s better to build a custom CMS. The choice is only a matter of the functionality required.

The other solution is a highly precise setting of the task to your development team. And it means the explanation of all the details and capacities you want to see in your admin panel. The exact scope of tasks for your developers will result in less time spent in discussions and trials, which reduces your budget for developers’ salaries.

I think these are the two best-aimed ways to correct your budget for an admin panel of the app, at the same time enhancing the quality of the concluding product.

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Kate

It sounds really good, Max. Thanks for your time and an abundance of useful information. That was educative indeed 🙂

Max

Thanks for hosting me, Kate. It’s always a pleasure sharing my knowledge and experience for the sake of our clients’ prosperity.

Stay tuned for more exciting Expert Interviews soon, guys!

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